Wednesday 29 July 2009

BIG DEVELOPMENTS FOR CROCKSTAR


"Preview of the Preview"


After a very successful meeting in Hackney today a number of decisions have been made about the first drop (a VERY limited run tee):

First and perhaps most importantly, I have decided that I will collaborate with Stuart Smith on this first project. Stu is a great guy who runs Lovenskate out of Hackney-- he is real friendly, excited to help me get started and handprints some top quality stuff.

Next-- I have decided that the first run of tees will be printed on EarthPositive tees. As EarthPositive puts (quite eloquently): "The apparel/clothing industry has long been one of the world’s most environmentally and socially damaging industries; 'EarthPositive has a single aim, which is to prove that it is possible to produce (cotton) clothing without any detrimental effects to the Earth's soil or water, its inhabitants, whether they be animals, plants or people, or to its climate.'"
*While ultimately I have other plans for my supply chain, these facts are very much in line with my own mission statement and I have decided that EarthPositive is the best company to go with for the first run. EarthPositive fabrics are Organic, use low-emission organic farming, has carbon neutral status at the production stage. EarthPositive holds certification under the Global Organic Textile Standard as well as by the Fair Wear Foundation for ethical labor practices throughout its supply chain (and, let's be honest... it's hella comfy as well).

With this decision one of the founding Crockstar Limited slogans can be upheld: all the rad, none of the guilt.

Enjoy the teaser for the first drop and holler if you'd like to place an order these will be limited and this particular "pre-release" design will not return once they're gone.

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